Show an ad over header. AMP

The 2020 holiday season may just kill Main Street

Online shopping and e-commerce have been chipping away at brick-and-mortar retailers over the years and the combination of the coronavirus pandemic and the 2020 holiday season may prove to be a knockout blow.

State of play: Anxious consumers say financial concerns and health worries will push them to spend less money this year and to do more of their limited spending online.

Driving the news: Deloitte's latest global survey of consumers finds shoppers plan to spend an average of $1,387 per household, down 7% from 2019.

  • With nearly one third (29%) of respondents saying that their household’s financial situation is worse this year than last, 38% of consumers say they plan to spend less on the holidays, the most since the Great Recession.

By the numbers: Almost 51% of holiday shoppers feel anxious about shopping in-store, and 64% of holiday budgets are expected to be spent online.

  • Spending is expected to shift to non-gift purchases for celebrations at home (up 12% from 2019), and travel is expected to decline 34% year over year.
  • The average shopping window is expected to be 1.5 weeks shorter this year.

On the other side: Amazon's Prime Day — the unofficial start of the 2020 holiday shopping season — delivered a 71% increase in spending from U.S. shoppers over 2019's July event and a 66% increase globally, according to Salesforce data.

  • Traffic to digital sites increased by 40%, even eclipsing 2019's Black Friday (9% growth) and Cyber Monday (11% growth) digital traffic.

While the rising tide of Prime Day has lifted all retail boars in the past, this year brick-and-mortar firms haven't seen nearly the same increase.

  • According to data from foot-traffic tracking firm, Whole Foods saw visits fall 32.1%, while Target, Walmart and Best Buy were down 15.9%, 19.1%, and 11.6%, respectively, compared to July 2019.

What's next: A new poll from Alignable finds 45% of consumers shifted from local purchasing to online shopping when their COVID fears were greatest and many have not gone back.

  • More than half (52%) say they don’t expect to change their current shopping habits for the holiday season.
  • Another 16% plan to increase their spending at national, online retailers instead of shopping locally.

The bottom line: Alignable survey analysts note, "Given this data, there's a chance some Main St. retailers will completely miss out on much of the holiday shopping season — devastating news for many who are already in jeopardy of shutting down for good."

Salesforce rolls the dice with likely acquisition of Slack

Salesforce's likely acquisition of workplace messaging service Slack — not yet a done deal but widely anticipated to be announced Tuesday afternoon — represents a big gamble for everyone involved.

For Slack, challenged by competition from Microsoft, the bet is that a deeper-pocketed owner like Salesforce, with wide experience selling into large companies, will help the bottom line.

Keep reading... Show less

Eleven border cities have combined a violent crime rate below the national average

Data: FBI, Kansas Bureau of Investigation; Note: This table includes the eight largest communities on the U.S.-Mexico border and eight other U.S. cities similar in population size and demographics; Chart: Naema Ahmed/Axios

U.S. communities along the Mexico border are among the safest in America, with some border cities holding crime rates well below the national average, FBI statistics show.

Why it matters: The latest crime data collected by the FBI from 2019 contradicts the narrative by President Trump and others that the U.S.-Mexico border is a "lawless" region suffering from violence and mayhem.

Keep reading... Show less

The rise of military space powers

Nations around the world are shoring up their defensive and offensive capabilities in space — for today's wars and tomorrow's.

Why it matters: Using space as a warfighting domain opens up new avenues for technologically advanced nations to dominate their enemies. But it can also make those countries more vulnerable to attack in novelways.

Keep reading... Show less

Governors in the vaccine hot seat

Governors are preparing to face one of the toughest moral choices they'll confront in office: how to allocate limited stocks of coronavirus vaccine among outsized shares of vulnerable Americans.

Why it matters: Everyone agrees health care workers need to be at the front of the line. But after that things get tricky, as New Mexico's Gov. Michelle Lujan Grisham explained in an interview with Axios.

Keep reading... Show less

Slavery ancestorial project to use crowdsourcing in expansion

A database that gathers records about the lives of enslaved Africans and their descendants is undergoing a massive, crowdsourcing-powered expansion to unlock Black Americans' genealogical histories, organizers tell Axios.

Why it matters: The initiative to be unveiled today by is the latest to reconstruct lost or incomplete timelines and records from the 1600s-1800s, as the U.S. and other nations reckon with systemic racism.

Keep reading... Show less

Scoop: FDA chief called to West Wing

White House Chief of Staff Mark Meadows has summoned FDA commissioner Stephen Hahn to the West Wing for a 9:30am meeting Tuesday to explain why he hasn't moved faster to approve the Pfizer coronavirus vaccine, two senior administration officials told Axios.

Why it matters: The meeting is shaping up to be tense, with Hahn using what the White House will likely view as kamikaze language in a preemptive statement to Axios: "Let me be clear — our career scientists have to make the decision and they will take the time that’s needed to make the right call on this important decision."

Keep reading... Show less

Scoop: Schumer's regrets

Chuck Schumer told party donors during recent calls that the death of Ruth Bader Ginsburg and the fact that Cal Cunningham "couldn’t keep his zipper up” crushed Democrats' chances of regaining the Senate, sources with direct knowledge of the conversations tell Axios.

Why it matters: Democrats are hoping for a 50-50 split by winning two upcoming special elections in Georgia. But their best chance for an outright Senate majority ended when Cunningham lost in North Carolina and Sen. Susan Collins won in Maine.

Keep reading... Show less

Trump's COVID-19 adviser Scott Atlas resigns

Scott Atlas, a controversial member of the White House coronavirus task force, handed in his resignation on Monday, according to three administration officials who discussed Atlas' resignation with Axios.

Why it matters: President Trump brought in Atlas as a counterpoint to NIAID director Anthony Fauci, whose warnings about the pandemic were dismissed by the Trump administration. With Trump now fixated on conspiracy theories about election fraud, Atlas' detail comes to a natural end.

Keep reading... Show less



Get Goodhumans in your inbox

Most Read

More Stories