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Aug. 07, 2020 02:03PM EST
GM's Cadillac Lyriq launch previews its $20 billion push toward electric vehicles
Cadillac on Thursday unveiled the Lyriq, the luxury brand's first all-electric model and GM's first consumer electric vehicle unveil since the Chevy Bolt several years ago.
Why it matters: It's the first reveal by GM of an electric vehicle that will use the company's new modular platform and Ultium battery system — technologies meant to underpin the 20 electric vehicles that GM plans to launch by 2023.
- GM is pouring $20 billion over the next five years in electric and autonomous vehicles — a big bet that they will eventually become a profit segment.
- That push also includes the upcoming unveiling of the electric GMC Hummer this fall, which will actually go into production before the Lyriq.
The intrigue: The auto industry is making a wider bet that electric vehicles can break through in the huge, lucrative SUV market, but Cadillac will have lots of competition, and not only from Tesla.
- It's also part of a reboot for the Cadillac brand, which is slated to unveil several electric vehicles at a time it's long removed from being the top of the food chain in the U.S. luxury market.
What's next: It'll take a while to show up in U.S. dealerships. U.S. production is slated to start in late 2022, not long after launch of the vehicle in China, the world's largest auto market.
By the numbers: Cadillac said the Lyriq will have over 300 miles of range based on a single charge of the 100 kWh battery pack.
- Its interior features include a 33-inch LED screen. The pricing isn't yet clear, but it will likely begin under $75,000, per several reports.
Threat level: The electric SUV market is looking like a brutally competitive space, with a bunch of automakers fighting for what's still a small pool of electric vehicle buyers.
- "The Lyriq will go up against not only the Model X from Tesla but also Jaguar’s I-Pace and the e-tron from Audi, two models that have already been selling in the North American market," Kelley Blue Book analyst Eric Ibara notes.
- He also points out that brands including Mercedes-Benz and BMW are bringing new electric SUVs to market.
- And startups Rivian and Fisker are also bringing electric SUVs to market, with Rivian's launching next year.
What they're saying: "The stakes are high for GM as right now Tesla is the one to beat and no one — including the luxury players — have been able to replicate its success," Edmunds analyst Jessica Caldwell tells Axios.
- She notes that multiple automakers have changed their strategies to emphasize premium models to better compete with Tesla.
- "The introduction of the Cadillac Lyriq and the GMC Hummer will bring premium electric vehicles to the GM lineup in an attempt to steal these desirable, affluent electric buyers away from Elon Musk," Caldwell says.
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Jun. 03, 2021 10:00AM EST
Tech and entertainment titans like Amazon and Google team up to scale climate solutions
A group of eight large companies, including tech and entertainment heavy hitters such as Amazon, Google, Microsoft, Disney and Netflix, are joining environmental groups and the U.N. to devise ways to scale funding for climate solutions, Axios has learned.
Why it matters: The collective will be called the Business Alliance to Scale Climate Solutions (BASCS), and will serve as a knowledge-sharing network that has the potential to accelerate companies' emissions reduction efforts.
The businesses involved have made ambitious climate commitments, and are now seeking to tap into collective knowledge to help them achieve their targets.
Details: According to Elizabeth Turcken, who leads the Environmental Defense Fund's net zero program, the group will comprise a "virtual table around which companies will gather to scale and accelerate climate funding solutions."
- "Companies are realizing that there is no way any one of them, even the most ambitious, or rich company can solve this problem alone, it's the same issue with any government," Turcken told Axios.
- She said the new alliance allows firms that might otherwise compete with one another to launch clean energy projects to collaborate before engaging in such competition.
- In addition to EDF, the UN Environment Program (UNEP) is also involved, as is the World Wildlife Fund.
Of note: The alliance is similar in concept to the Renewable Energy Buyers Alliance, which helps large-scale clean energy buyers find suitable investments.
Yes, but: The alliance is explicit about preventing companies from simply trying to offset their emissions, and firms that join need to agree to core principles that emphasize the need for absolute emissions cuts.
What they're saying: According to UNEP's Gabriel Labbate, who is the team leader of an international forest conservation effort known as REDD+, the new alliance could lend itself to nature-based solutions such as protecting carbon absorbing forests.
- “This must be the decade of action. We need to achieve large-scale emissions reductions and there is no time to lose," Labbate said in a statement to Axios.
- "BASCS will play a leading role, not only in halting forest loss, but also in demonstrating how nature-based solutions, through emission reductions of the highest quality, can best complement, and not substitute, strong decarbonization efforts,” he said.
Max Scher, who heads clean energy and carbon programs at Salesforce, told Axios that the alliance is unique in that it's by businesses for businesses, and aims to break down silos in which many currently operate.
- "The the intent of this is really to shift this kind of mode from lots of different initiatives coming at a small group of companies to a lot of companies sitting down and saying, 'We have the same goal. And my goal is actually only going to be successful if you also succeed at the same goal. So we should probably do this together, we can share our resources and we can learn together, and by doing so, act better together," Scher said.
What's next: Look for more companies to join this alliance after it formally launches on Thursday.
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