Amazon is debuting a range of new Fire TV and Echo hardware on Thursday, including more environmentally sustainable versions of its audio and video gear. Among the products introduced are new spherical designs for its Echo and Echo dot smart speakers
Why it matters: Amazon, like rivals Google and Apple, typically gives its consumer hardware a launch ahead of the holidays. Apple has already introduced new iPads, while Google has scheduled a Sept. 30 event, where it is expected to debut new audio and video gear, along side updated Pixel phones.
So far, Amazon has introduced:
- A $99 spherical Amazon Echo that includes an Amazon-designed machine learning chip.
- The new Echo Dot ($49) and Echo Dot with clock ($59) also features a spherical design.
- A new $59 Echo Dot Kids Edition speaker, which comes in tiger and panda designs, and includes audio content from Audible.
The big picture: Amazon also played up the work it is doing to lessen the environmental impact of its new products
- Amazon is adding a low-power mode for its new devices and offering an update for some existing ones.
- It is also using recycled fabric and aluminum in the new products.
- The company also pledged to create enough clean energy to counterbalance the energy consumed through use of the new products.
This event is ongoing. Check back for frequent updates.